Become a certified Digital Growth Marketing expert with our comprehensive Full Stack Digital Growth Marketing course in Lahore, offered by Nexskill Online.
Course Flow or Roadmap
Launch your digital marketing career with the Full Stack Digital Growth Marketing course in Lahore at Nexskill Online. This course provides hands-on experience in data-driven marketing strategies, growth hacking techniques, and comprehensive digital marketing ecosystems. Whether you're a beginner or looking to advance your marketing skills, our industry experts deliver practical training over 10 months. Master everything from social media marketing to conversion optimization, analytics to automation, preparing you to drive measurable growth for any business.
What Does a Full Stack Digital Growth Marketer Do?
Now available in Lahore, Karachi, Islamabad, Rawalpindi, Sialkot, Faisalabad, Multan, Gujranwala, and Online across Pakistan. Choose your preferred campus or attend virtually with our interactive e-learning platform and live instructor-led sessions.
Module Topics
A Full Stack Digital Growth Marketer develops and executes comprehensive marketing strategies across all digital channels to drive sustainable business growth. They analyze user behavior, optimize conversion funnels, manage paid advertising campaigns, and implement marketing automation systems. These professionals combine creativity with data analysis to acquire, retain, and monetize customers through strategic content marketing, SEO, social media, email campaigns, and performance marketing.
Course Curriculum Overview
1Digital Marketing Fundamentals & Strategy
2Consumer Psychology & Market Research
3Search Engine Optimization (SEO) & Content Marketing
4Social Media Marketing & Community Building
5Paid Advertising (Google Ads, Facebook Ads, LinkedIn)
6Email Marketing & Marketing Automation
7Analytics, Tracking & Performance Measurement
8Conversion Rate Optimization (CRO)
9Growth Hacking & Experimentation
10E-commerce Marketing & Shopify Integration
11Influencer Marketing & Partnership Strategies
12Marketing Funnels & Customer Journey Mapping
Course Duration & Mode
Duration: 6 Months
Modes: Online & Physical
Campuses: Arfa Tower, Johar Town, Gulberg
Sessions: Weekday & Weekend Batches Available
Comprehensive Course Modules
1Digital Marketing Fundamentals & Strategy
Module 1
2Consumer Psychology & Market Research
Module 2
3Search Engine Optimization (SEO) & Content Marketing
Module 3
4Social Media Marketing & Community Building
Module 4
5Paid Advertising (Google Ads, Facebook Ads, LinkedIn)
Module 5
6Email Marketing & Marketing Automation
Module 6
7Analytics, Tracking & Performance Measurement
Module 7
8Conversion Rate Optimization (CRO)
Module 8
9Growth Hacking & Experimentation
Module 9
10E-commerce Marketing & Shopify Integration
Module 10
11Influencer Marketing & Partnership Strategies
Module 11
12Marketing Funnels & Customer Journey Mapping
Module 12
Who Should Attend?
Nexskill Online offers this course at competitive rates with flexible payment options. Contact us for current fee structure and available discounts. Enroll online or visit your nearest campus. Early bird discounts and scholarships available for qualifying students.
Detailed Weekly Learning Schedule
📅 Schedule: 2 Interactive Sessions Per Week
Total Lectures: 20 | Duration: 2 hours each
Digital Marketing Landscape Overview
2 hoursLearning Objectives:
- •Evolution of digital marketing ecosystems
- •Current trends and future opportunities
- •Setting up marketing analytics tools
- •Course roadmap and career pathways
Consumer Psychology & Buyer Behavior
2 hoursLearning Objectives:
- •Understanding customer decision-making processes
- •Psychological triggers in marketing
- •Creating buyer personas and customer segments
- •Behavioral economics in digital marketing
Market Research & Competitive Analysis
2 hoursLearning Objectives:
- •Primary and secondary research methods
- •Competitor analysis frameworks
- •Market sizing and opportunity assessment
- •Tools for market intelligence gathering
SEO Fundamentals & Strategy
2 hoursLearning Objectives:
- •On-page and technical SEO optimization
- •Keyword research and content planning
- •Link building and authority development
- •Local SEO and mobile optimization
Content Marketing & Brand Storytelling
2 hoursLearning Objectives:
- •Content strategy development and planning
- •Creating engaging multimedia content
- •Content distribution and amplification
- •Measuring content performance and ROI
Social Media Marketing Strategy
2 hoursLearning Objectives:
- •Platform-specific marketing strategies
- •Community building and engagement tactics
- •Social media content calendar creation
- •Crisis management and reputation building
Advanced Social Media & Influencer Marketing
2 hoursLearning Objectives:
- •Influencer identification and partnership strategies
- •User-generated content campaigns
- •Social commerce and shoppable posts
- •Social media advertising optimization
Google Ads Mastery
2 hoursLearning Objectives:
- •Search, Display, and Video campaign setup
- •Keyword bidding strategies and optimization
- •Ad copywriting and landing page alignment
- •Performance tracking and budget management
Facebook & Instagram Advertising
2 hoursLearning Objectives:
- •Campaign objectives and audience targeting
- •Creative testing and ad format optimization
- •Pixel implementation and conversion tracking
- •Lookalike audiences and retargeting strategies
LinkedIn & B2B Marketing
2 hoursLearning Objectives:
- •B2B lead generation strategies
- •LinkedIn advertising and organic reach
- •Account-based marketing techniques
- •Professional networking and thought leadership
Email Marketing & Automation
2 hoursLearning Objectives:
- •Email list building and segmentation
- •Automated drip campaigns and workflows
- •Personalization and dynamic content
- •Deliverability optimization and A/B testing
Marketing Analytics & Data Interpretation
2 hoursLearning Objectives:
- •Google Analytics 4 setup and reporting
- •Attribution modeling and customer journey analysis
- •KPI selection and dashboard creation
- •Data-driven decision making frameworks
Conversion Rate Optimization
2 hoursLearning Objectives:
- •Landing page optimization principles
- •A/B and multivariate testing methodologies
- •User experience and conversion psychology
- •Tools for CRO implementation and analysis
Growth Hacking Techniques
2 hoursLearning Objectives:
- •Viral marketing and referral programs
- •Product-led growth strategies
- •Experimentation frameworks and rapid testing
- •Scaling successful growth experiments
E-commerce Marketing & Shopify
2 hoursLearning Objectives:
- •E-commerce funnel optimization
- •Product catalog marketing and merchandising
- •Cart abandonment recovery strategies
- •Shopify marketing tools and integrations
Marketing Automation & CRM
2 hoursLearning Objectives:
- •Marketing automation platform selection
- •Lead scoring and nurturing workflows
- •CRM integration and sales alignment
- •Customer retention and loyalty programs
Performance Marketing & Attribution
2 hoursLearning Objectives:
- •Multi-channel attribution modeling
- •ROI calculation and budget allocation
- •Cross-platform campaign optimization
- •Performance forecasting and planning
Marketing Strategy & Planning
2 hoursLearning Objectives:
- •Annual marketing planning and budgeting
- •Channel mix optimization and resource allocation
- •Competitive positioning and differentiation
- •Marketing team structure and management
Client Management & Agency Skills
2 hoursLearning Objectives:
- •Client communication and reporting
- •Project management and campaign delivery
- •Pricing strategies and proposal writing
- •Building and scaling marketing agencies
Capstone Project & Portfolio Development
2 hoursLearning Objectives:
- •End-to-end campaign development and execution
- •Results presentation and case study creation
- •Portfolio optimization for job applications
- •Industry networking and career advancement
Learning Outcomes
Enroll Now – Online & In-Campus Batches Available! Limited seats per batch. Start your journey toward mastering data-driven growth marketing with Nexskill Online.
Why Choose Nexskill Online?
Perfect For These Professionals
Marketing professionals seeking comprehensive digital skills
Business owners wanting to master growth marketing
Fresh graduates entering the digital marketing field
Freelancers expanding their service offerings
Entrepreneurs building scalable marketing systems
Career changers transitioning into digital marketing
Course Fee & Enrollment
Skills You'll Master
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Master end-to-end digital marketing campaign management
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Develop expertise in paid advertising across major platforms
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Create data-driven marketing strategies and growth frameworks
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Build automated marketing systems and conversion funnels
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Gain proficiency in analytics tools and performance measurement
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Develop a professional portfolio with real campaign results
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Get certified by Nexskill Online with job placement assistance
Ready to Become a Digital Growth Marketing Expert?
Why Students Choose Nexskill Online
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Industry-expert instructors with proven marketing success
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Hands-on training with live campaigns and real budgets
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Career support including job placement and freelance guidance
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Access to premium marketing tools and software
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Flexible payment plans and scholarship opportunities
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Active alumni network and ongoing mentorship support
